Influence That Converts: How Entrepreneurs Use Social Media to Drive Real Business Growth Join us for this free webinar to discover content strategies that actually lead to engagement, trust, and new business opportunities.

Originally aired Apr 03, 2026

Social media is no longer optional. It's a growth engine for modern entrepreneurs.

If you're not sure how to get started or to do it right, then this dynamic webinar is for you. Join us for Influence That Converts: How Entrepreneurs Use Social Media to Drive Real Business Growth, presented by Cruise Planners and Entrepreneur. You'll discover how business owners are building influence online to drive serious revenue offline.

Featuring Cruise Planners franchisees Claire Maguire (a globe-trotting travel expert who's visited 114 countries and all seven continents) and Adam Martindale (@winecruisingguy, 54K Instagram followers), you'll hear how they turned content into connection and connection into conversions.

With lessons from the travel industry that translate across any business, this session is a must for anyone who is looking to grow their brand, audience, and bottom line through social media.

Attendees of this webinar will learn about:

Content that converts.
Discover the content strategies that actually lead to engagement, trust, and new business opportunities.

Start before you're ready.
Learn how to get over the fear of creating content and why the most effective posts are often unscripted and authentic.

Credibility through consistency.
Understand how regular content reinforces your brand, builds trust, and grows your audience over time.

Influence that drives results.
Learn how to move beyond likes and followers to build real relationships that generate revenue.

The power of franchising.
See how Cruise Planners franchisees benefit from built-in marketing support, name recognition, and access to exclusive promotions.

Upcoming Webinar

Starting a Business

International Franchise Expo

Meet top franchise brands, learn from experts, and explore business ownership at the International Franchise Expo this May.

Starting a Business

How to Build a Legit US Business Without the Legal Headaches

Starting a U.S. business shouldn’t mean getting lost in legal paperwork. Join this webinar as Ariel Gala, Business Solutions Advisor @ doola, breaks down the fastest path from idea to incorporation, banking and compliance.

Starting a Business

On Demand: How a Restaurant is Made

Opening a restaurant? Get insights and advice from chefs Rasheeda Purdie and Tom Colicchio on a bonus video episode of The Build, brought to you by TILIT and Square. Watch now.

Starting a Business

IFA World Franchise Show

Discover your ideal franchise opportunity at the only IFA exhibition in the U.S., happening September 25–26 in Fort Lauderdale