Big Blue Swim School logo
Swimming lessons for ages 3 months to 12 years

Investment

$2,108,000

Initial Franchise Fee

$50,000

Units

47

Growth Rate

+213.3%

Overview About Investment Territories Support Operations Ranking History

Overview

Industry Children's Businesses
Founded 2009
Franchising Since 2018
Parent Company
Leadership Chris DeJong, Founder & President
# of Employees at HQ 43

Units and Growth Chart

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About Big Blue Swim School

Big Blue Swim School was founded in 2009 amid the 2008 economic recession by Chris DeLong and John Lonergan, former competitive swimmers. Their business idea is to provide a swimming curriculum that effectively helps people learn a vital life skill. 

In 2018, Big Blue Swim School began franchising.

Why You May Want to Start a Big Blue Swim School

Big Blue Swim School may offer franchisees a fun and rewarding way to operate their own business. This may be more true for someone who loves swimming, former lifeguards looking to run a business, and other community or family-oriented individuals. When it comes to swimming lessons, this might be a rewarding franchise to run. 

Swim lessons are typically in high demand. As part of their business plan, Big Blue Swim School strives to create a way to learn swim skills in a safe, fun, and comfortable environment.

It appears that a franchisee will not only enjoy the benefits of running a franchise, but a franchisee's employees might benefit from the business model, as well. Big Blue Swim School is likely to offer benefits to employees and hire trained swim instructors to work full-time. This may result in low turnover rates and a good reputation among prospective employees.

What Might Make Big Blue Swim School a Good Choice?

A unique feature of this franchise may be its appeal to families. This may come as an advantage, as franchisees may attract new clients based on referrals. Referrals are typically an effective way to sustain, advertise, and build a good reputation as a business. Big Blue Swim School also may use Lesson Buddy ™ as a means to keep parents apprised of their children's progress. 

How to Start a Big Blue Swim School

Before making any financial commitment or signing an agreement, it is crucial that you perform your due diligence and establish if this is the right opportunity for you. You should ensure that you are financially ready for an initial investment made up of a franchise fee and other startup costs. You should also prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. 

As you decide if opening a Big Blue Swim School franchise is the right decision for you, make sure you take time to explore the opportunity. Research the brand and your local area to see if a franchise would do well in your community. Some of the benefits you may enjoy might include a lack of competition in this industry. However, you may want to consider local organizations and gyms that may already offer swimming lessons. While competition is healthy, too much of it may not allow for the most possible growth.

Also, consider if you need any additional training to become a swim instructor or run a swimming school. Speak to existing franchisees and ask questions directed to the Big Blue Swim School team. See what safety training you may need to take in addition to any training the company will provide.

Investment Details

Initial Franchise Fee $50,000
Initial Investment $2,108,000 - $3,760,500
Net Worth Requirement $3,000,000
Cash Requirement
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Royalty Fee
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Ad Royalty Fee
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Technology Fee
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Term of Agreement
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Is Franchise Term Renewable?
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Financing
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Veterans Incentive
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Available Territories

Franchising opportunities available in the following regions

United States

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Training & Support Programs

Comprehensive training and ongoing support to help you succeed

Training

On the Job Training
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Classroom Training
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Ongoing Support

Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform

Marketing Support

Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

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Operations & Requirements

Key operational details and requirements for running this franchise

Is absentee ownership allowed?
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Can this franchise be run from home/mobile unit?
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Can this franchise be run part time?
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# of employees required to run
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Are exclusive territories available?
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Ranking History

Big Blue Swim School performance in the Franchise rankings over recent years

Additional Rankings

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022