Building a Business
10 Straightforward Techniques That Can Boost Your Personal Credibility
Personal credibility is not simply created out of nothing. It is cultivated over time. Here's how.
By Neil Patel
Trust | Page 10
Building a Business
6 Ways to Write Your Own Success Story in the Booming Sharing Economy
By Tx Zhuo
Marketing
4 Critical Website Elements Most Businesses Are Missing
If you're lacking one of these features, you may find customers closing your page.
By Peter Gasca
Business News
Critics Slam Facebook’s ‘Filter Bubble’ Study
Facebook says a study published in Science magazine proves that personal choice matters more than algorithms in determining what users see-but critics say it doesn't prove that at all.
Thought Leaders
4 Key Strengths of Successful Businesses
Here are principles on which to start and build your company.
By Aneil Mishra
Building a Business
Why Trust Is the Most Important Part of ‘Know, Like and Trust’
Earning a client's trust sometimes requires putting their long-term interests ahead of your own short term interests.
Entrepreneurs
Developing People Skills Is a Brilliant Career Move
Leaders with strong social skills derive more productivity from teams and enjoy more success attracting the customers, talent and investment needed to build their companies.
Building a Business
3 Critical Lessons ‘The Walking Dead’ Taught Me About Startups
The hit AMC show is more than just a zombie flick. It teaches us a few management lessons that we must not forget.
By Yoav Vilner
Thought Leaders
The 3 Ways Leadership Is the Opposite of What Most People Think
Leaders don't succeed by barking orders and imposing their will but by delegating, trusting and taking responsibility.
Entrepreneurs
6 Personality Traits That Can Make You a More Trusted Entrepreneur
No one does business with an untrustworthy person. Without trust, you can't broker deals, close deals, sell stuff, or come out on top.
By Neil Patel
Building a Business
The 9 Things People Decide Within Seconds of Meeting You
Psychologists call it 'thin slicing.'
By Drake Baer
Marketing
Can Content Marketing Help Companies Reach Consumers When They’re Young? (Infographic)
NewsCred's survey discovered that millennials want to be addressed like the unique people that they are.
Building a Business
3 Ways Your Startup Can Earn the Trust of Prospective Clients
People buy from whom they trust, and they trust who they know. So what do you do when your business is new and has no track record?
Building a Business
People Invest in People — an Overlooked Aspect of Private Investing
Online capital raising still involves the core tenet of trust and a serious focus on what the entrepreneur is trying to build with a startup.
Building a Business
5 Behaviors of a Successful and Trustworthy Consultant
For a successful business relationship to get off the ground and thrive, both sides need to trust and respect each other.
By Mel Carson
Marketing
4 Steps Needed to Transform the Digital-Marketing Industry
If clients perceive the technology as a black box, providers overpromise results and the churn rate is high, perhaps business practices should change.
By Kris Barton
Marketing
Aim Directly at Your Target Market to Land New Clients
Try these six ways to keep tabs on current customers and score additional ones.
By Karen Mishra
Thought Leaders
8 Qualities of Leaders Who Deliver Value Every Day
Before assuming your next leadership role, run through the following checklist to ensure you're on the right track.
By Jeff Boss
Entrepreneurs
You’re Actually Hurting Your Business With These 5 ‘Productive’ Habits
Are your productivity hacks really making you better? Many are myths that are actually holding you back.
By Adam Toren
Marketing
4 Steps to Ensuring Customer Experience Comes First
Fashion the touch points and interactions so critical for captivating today's empowered consumers.
By Jesse Torres
Building a Business
To Have the Company Culture That Achieves All Your Goals, Work at It Every Day
Spelling out the values that guide your company and living them consistently is not magic but the results it brings will seem so.
Building a Business
How You Compete Matters More Than Winning Or Losing
Do you operate on faith, or fear? When you play dirty and smear the competition, you can end up shutting down future opportunities.
Building a Business
4 Ways Your Virtual Business Can Build Customer Confidence and Credibility
Just because you can't meet face-to-face with your customers, doesn't mean you can't build trust from a distance.
Building a Business
I Suggest You Replace Your Suggestion Box With This
Keep in mind the three Ts: fair treatment, transparency and trust.
Marketing
Customers Demand These 2 Fundamental Aspects of Authentic Brands
A recent survey of 12,000 people revealed the companies they believe to be most genuine possess these two traits.
By Jim Joseph
Marketing
The 4 Things Your Customers Really Want
The essential dynamic of a quality service relationship comes down to a company's addressing these core questions.
By Tom Borg
Building a Business
The 25 Best Workplaces in the World
Google, SAS Institute, NetApp, W.L. Gore & Associates and Belcorp round out the top 5.
By Geoff Weiss
Building a Business
Earn Customer Trust and the Rest Will Follow
For entrepreneurs to succeed, customers need to trust in the brand. Here are three tips on building trust from the get-go.
By Mike Laven