Anisha Sagar is the driving force behind marketing and communications at Meydan Free Zone. A highly experienced strategist, she excels in general marketing, loyalty programs, strategic partnerships, and operational efficiency, with a track record in boosting revenue at the various companies she has worked for. Anisha's skillset is comprehensive, backed by a bachelor's in technology, an MBA in strategy and project management, and certifications in digital marketing, influence and negotiation, and martech. Her visionary approach led to the creation and execution of a 360-degree marketing strategy for Meydan Free Zone, focusing on brand visibility, market penetration, and customer engagement. This involved developing a robust framework for branding and marketing initiatives backed by in-depth market research, compelling sales materials, and effective advertising.
