Steve Little

Entrepreneurs must rely on fact-based decision-making to ensure their companies have the best chances of succeeding in competitive markets.

Remember: Value is in the eyes of the buyer. Make sure you pay attention.

Just as you'd do after a bad relationship, when your company's growth reaches a plateau, take a look in the mirror and say, "Maybe it's me."

Wondering who you'll be and what you'll do after a sale is natural. Just resist the urge to run to the next deal.

To get the exit your startup deserves, expand your definition of your ideal buyer and understand what makes you the perfect catch, so you'll know where to invest your time, money and attention.